…then there must be something in it. Actually, apparently there’s a lot in it. $12m per second to be precise. Check out ‘The Verge’ article (http://bit.ly/16Kjj3C ) While it’s mildly disappointing to see the demise of the supermarkets human interface, it’s not surprising. Even with supermarkets being open longer than ever before, the queues seem to be also getting …
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In a recent ADWeek article there was figures released from research carried out by ‘The Boston Consulting Group’ that found that on average small business spend less than 3% of their advertising budget on digital (See link for the article http://bit.ly/16FRDNt) . In Australia we expect those figures to be less. We’ve noticed that in particular …
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Just like it’s bad to not have a website representing your business online now, the importance of mobile marketing is also becoming a ‘non negotiable’. Is your web presence mobile friendly? Making Mobile Marketing Work for Your Business – Entrepreneur news.google.com EntrepreneurMaking Mobile Marketing Work for Your BusinessEntrepreneurMarketers offer insights on gauging the best ways to …
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A recently released survey by Web.com on small business mobile usage revealed that 84% of small businesses that use mobile marketing have seen an increase in business. But before you jump blindly into mobile marketing, you need to craft a strategy that will most effectively leverage your resources to increase profits. To know how to …
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While it may have been a bit of a dud as a movie and not at first glance relevenat to SEO, one fairly famous quote was lifted from it and has been used with gay abandon ever since. ‘If you build it, they will come’ was whispered ad nauseam throughout the movie Field of Dreams …
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A recent survey by the folks at Nielsen has shown that smart phone purchases are leading the way in the mobile telephone marketplace. It begs the question – with an awareness of the multitude of abilities the current slew of smart phones are capable of, why would you buy an ordinary phone. Australia is generally …
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